WWE Told Talent to Push "Evolution" PPV On Social Media; Ronda Rousey Effect
— WWE talent was strongly pushed to put the all women’s Evolution PPV over on social media, especially Twitter. They were told to push it as if it was a ground breaking or monumental thing for not just wrestling but society in general.
— WWE is counting on Ronda Rousey to help promote the Evolution PPV in October. Rousey can get on talk shows and sports show far easier than any of the company’s male athletes, including John Cena.
Source: Wrestling Observer Newsletter. Subscription information & prices available at f4wonline.com